Privacy Policy | The Herbariums

1. Introduction

Welcome to The Herbariums ("we", "us", or "our"). We operate theherbariums.com and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you use our app.

2. Information We Collect

We collect the following categories of information:

Account information: Email address, name, and password when you register.
Plant data: Plant names, photos, care schedules, notes, and other content you add to your collection.
Usage data: Pages visited, features used, and interactions within the app.
Diagnostic and performance data: Crash reports, performance metrics, and usage analytics collected by our platform provider to maintain app stability and improve functionality. This data may be linked to your account.
Device information: Browser type, operating system, and IP address.
Identifiers: A device identifier and, where applicable, an advertising identifier used by our advertising partner to serve relevant ads.
Sign-in data: When you use Sign in with Apple or Google, we receive the name and email address you choose to share, used solely to create and authenticate your account.

3. How We Use Your Information

To provide, operate, and maintain the app and its features.
To authenticate your account and create your session, including when you sign in with Apple or Google.
To personalise your experience and remember your preferences.
To send you care reminders and app-related communications (if you opt in).
To improve the app based on how it is used.
To monitor and improve app stability and performance using diagnostic and crash data.
To comply with legal obligations.

4. Advertising — Google AdSense

We use Google AdSense to display advertisements. Google may use cookies and similar technologies to show you relevant ads based on your browsing history across websites. This is known as interest-based advertising.

You can opt out of interest-based advertising by visiting Google Ads Settings or aboutads.info.

For more information on how Google uses data from partners, visit policies.google.com/technologies/partner-sites.

5. Cookies

We and our third-party partners (including Google) use cookies and similar tracking technologies to operate and improve our services and to serve relevant advertising. You can control cookie settings through your browser preferences.

6. Data Sharing

We do not sell your personal data. We may share information with:

Service providers: Trusted third parties who help us operate the app (e.g. hosting, email delivery, and our app platform provider).
Authentication providers: Apple and Google, when you use Sign in with Apple or Google. These providers authenticate you independently under their own privacy policies and share only the name and email you authorise.
Advertising partners: Google AdSense, as described above, which may use identifiers to serve relevant ads.
Legal authorities: When required by law or to protect our rights.

7. Data Retention

We retain your personal data for as long as your account is active or as needed to provide services. You can delete your account and all associated data at any time directly in the app under Account → Delete Account, or by contacting us. Account deletion is permanent and removes both your data and your account record.

8. Children's Privacy

The Herbariums is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

9. Your Rights

Depending on your location, you may have the right to:

Access the personal data we hold about you.
Request correction or deletion of your data.
Object to or restrict how we process your data.
Data portability.

To exercise any of these rights, please contact us at hello@theherbarium.app.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page with an updated date.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at hello@theherbarium.app.